Rick Brinkley, COO of Better Business Bureau serving Eastern Oklahoma, recommends that all domain owners set up a sender policy framework (SPF) and set their spam filter to use it. “Using the SPF standard helps fight spam and phishing attacks by allowing your email servers to verify whether an email is legitimate…or not,” he says.
Microsoft offers a simple, four-step process for setting up an SPF: www.microsoft.com/mscorp/safety/content/technologies/senderid/wizard/
If you receive an email saying your business has a complaint filed against it with BBB, there are several things you can do to authenticate it:
- Look for typos, grammatical errors, etc. in the text that could indicate it originated overseas.
- Check to see who it says it is from. Complaints go out from the local BBBs, not from the headquarters office.
- Hover your mouse over the link to see if its destination is really a bbb.org address.
- Copy and paste the link into Notepad (not Word). Notepad does not support html, so if the link is a fake bbb.org address, the real link will show up.
- If you still are not sure, go to www.bbb.org to find your local BBB, and send them a new email to ask if you have a complaint (do not Reply to the email you received, or forward it to them). You can call your BBB at (918) 492-1266 as well to verify the legitimacy of a complaint.
Start With Trust and check with your local BBB if you receive something that seems fishy. Below is the exact text of this scam email:
Subject: BBB case # 216145442347
To the Urgent Attention of the Owner/ Manager!
Re: Case # 216145442347
The Better Business Bureau would like to inform you, that one of your clients has recently forwarded us a complaint relative to their business relations with you. Please use the link below to review the contents of the complaint: http://www.bbb.org/
In order to save your time and good customer relations, we strongly recommend that you provide the BBB with verification of your position regarding this case in writing by January 31, 2012 . Failure to promptly pay attention to this matter may have an influence on the Reliability Report we give to consumers about your company.
We are looking forward to hearing from you.